How to make money on Instagram
Instagram is not just a hugely popular social network, but it’s also a source of pretty good income for a lot of people. There are around 25 million Russian Instagram accounts alone, and behind a significant number of them are people who are prepared to pay for specific goods or services or are the audience for advertising. In other words, the conditions for business on Instagram are very good fertile ones.
And there are many ways of making money that the social network can provide. Business on Instagram only at first glance is perceived as complicated and highly competitive. In fact, there are so many activities that, if you want and certain skills, you can find among them the one that will be a source of very good income.
Some people can make money through Instagram as their main source of income, others as an additional income. It already depends on the person and the mass of other circumstances. As for ways to earn money, there are plenty of them now. Here are only some of them.
Developing AR masks on Instagram
This method is good for people who have creative skills and know how to work in Spark AR Studio.
AR masks are now popular as an important part of advertising campaigns. With a competent and creative approach to concept development, social network users can use the masks to become a free carrier of their brand symbol or the symbol that stands for the advertised product.
The development of an AR mask with advertising content costs from $30 depending on the skill level of the performer.
Training on Instagram
Such projects are aimed primarily at female audiences, as she is the main consumer of educational content.
The topics of training can be very diverse: monetization of the account, psychology, business activities, housekeeping and so on.
Training packages containing not only training information, but also ready-made tools for starting or developing an activity are very popular.
Instagrammable design
This is a very promising trend for designers. Particularly, owners of many businesses (cafes, shops, shopping malls) are now interested in interior and exterior design that would be “photogenic” for Instagram and thereby contribute to the recognizability of the establishment.
In addition, quite a few bloggers are willing to pay handsomely for quality design of their Instagram accounts.
Photos and videos for Instagram
Now quite a few photographers earn good money on photo shoots for the social network. After all, the concept of Instagram is somewhat similar to that of glossy magazines. There, the visual component is very important. Therefore, public figures and even people who are not particularly well known to the general public and want to have an attractive account often order professional photo shoots for Instagram.
Video content is also popular on the social network. Consequently, good videographers do not remain without work.
Advertising posts
This is a classic and very common income in social networks, where advertising in a competent and creative approach to its creation is much more effective than traditional banner advertising.
You can advertise your business as well as place third-party advertising. Advertising your business should not be intrusive and “pressing”. There are many forms of advertising that are very well received by users. In particular, it is advertising combined with useful or interesting content. For example, you could promote a restaurant in a post about pairing wine varieties with certain dishes.
As for third-party advertising, the owners of popular and high-quality accounts earn on it. Moreover, popularity should be real, not due to “scamming” subscribers, which, incidentally, is a road to nowhere. Besides, many advertisers do not look at the number of subscribers, but at the quality of the audience. That is, subscribers must be active – interested in account updates, commenting.
Other ways
There are many ways to make money with the help of Instagram. These are creating gaming content, promoting accounts of other users, training on the social network, selling different authors’ content with the help of Instagram and carrying out simple tasks such as likes and subscriptions.
Various freelancing exchanges can be helpful for people wishing to earn through Instagram.
Of course, a good income is not possible without a lot of work and sometimes without the initial investment of certain amounts. Also, you shouldn’t expect quick, cosmic earnings. You just need to tune in to the fact that talent, persistence and hard work will surely pay off.
